MEDIA RELEASE

21 April 2021

Webinar on the Global Tea Tree Oil Market

SYDNEY, AUSTRALIA - Australian Tea Tree Oil is one of the most widely used essential oils in personal care, home care, and medicinal products.  Down Under Enterprises, a leading grower and global supplier of Tea Tree Oil, is hosting a free webinar on the current demand and trends for Tea Tree Oil across global markets. The webinar will cover the current Tea Tree market and upcoming harvest, volume trends for 2022 and 2023, achieving traceable supply, and exciting market development initiatives intended to expand the use of Tea Tree Oil – especially in regulated industries around the world.

The webinar panel is comprised of industry experts including Tony Larkman, the CEO of the Australian Tea Tree Industry Association (ATTIA). Tony will provide commentary on the Tea Tree market from an industry perspective, including volumes, global distribution, and anti-adulteration projects underway. Down Under’s experts and Tea Tree Oil growers, Dee-Ann Prather and Phil Prather, will provide commentary from a grower’s perspective. They bring 20+ years experience working with manufacturers to bring Tea Tree Oil products to the consumer market. Commentary will focus on the upcoming harvest and 2022 forecasts and anticipated changes to the current supply and global demand situation.

In addition, the webinar will cover the many market expansion projects in the pipeline for Australian Tea Tree Oil, including industry commissioned scientific research, COVID-19 trials, adulteration and traceability programs, regulatory submissions, and government funded market research initiatives.

Dee-Ann Prather, CEO at Down Under Enterprises stated, "We're pleased to share our experience as Tea Tree growers with our global customer base. Our 2021 Tea Tree harvest is underway - always a time of great anticipation for the industry and for Down Under. While in previous years we have been asked on an individual basis to provide an market update, this webinar will enable a global audience to understand the current market situation and future potential for Tea Tree Oil as a functional ingredient." 

The webinar will be delivered live from Australia and a recording will be available to registrants. During the webinar there will be an opportunity for a live Q&A with the panel.

The webinar will be delivered in 3 sessions and with real time captions (subtitles) to best accommodate local language and time zone preferences.

Date: Wednesday: 28 April2021

Webinar Registration Link: Tea Tree Oil Market Update

  • Webinar 1: Paris 10am, Beijing 4pm, Sydney 6pm
  • Webinar 2: San Francisco 12pm, New York 3pm, Sydney 5am (Thu 29 April)
  • Webinar 3: San Francisco 5pm, Beijing 8am (Thu 29 April), Sydney 10am (Thu 29 April)

About the Company

Down Under Enterprises grows, produces, exports, and markets traceable and sustainable native Australian essential oils and botanicals grown on our farm, Buhlambar, and from small growers across Australia producing unique essential oils and botanicals from plants native to Australia.

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